Riya Collective (YC W20) Is Hiring

About Riya Collective

This present day, on the outside, Riya Collective appears to be like esteem a market selling items from across the sector. Below the hood, we are on a mission to keep the first social-browsing expertise and favor to keep out files-driven programs and embedded social capabilities from the bottom as much as assemble this happen.
We started as a condo industry for South Asian weddings and uncovered a stable favor for folk of minority descent to piece and mediate about fresh sorts of kind that’s rooted in ethnic culture. What now we have accomplished since YC has uniquely positioned us to learn inside the South Asian neighborhood to originate and keep for this future model of browsing. Since our relaxed start leisurely October, we’ve accomplished 30k in GMV with zero marketing use and have organically grown our neighborhood.

About the role

At Riya Collective, we’re constructing the first mobile browsing app enabling prospects in the US to mediate about and store from South Asian garments designers. We are creating an interactive, digital browsing expertise that makes use of video to bring the designer’s story and their merchandise to existence and connect investors together for kind inspiration and reductions - all with out leaving their couch.

We are reinventing retail to assemble it meaningful and memorable for the particular person, equitable for the makers, and sustainable for the planet.

Riya Collective is at an exhilarating stage. We had been basically based in 2019 as a South Asian garments condo company which grew revenues at 50% MoM, went thru YC (W’20), and raised a seed round. We know our market inside and out and have already constructed indispensable tag awareness with our target customer that we are leveraging for this fresh product start.

We are actually wanting for a inventive storyteller to wait on lead dash-to-market efforts and power the product adoption that can fuel our subsequent segment of hyper growth.


Lead and enact question gen activities that power exponential adoption of our app on the shopper facet:

  • Brainstorm strategic, non-paid customer acquisition recommendations (weddings, partnerships, community outcomes, tag, and more)
  • Form more than one recommendations and channels staunch now, preserving diligent document of metrics and efficiency
  • Iterate on recommendations and double down on what’s working
  • Test and iterate on messaging and positioning, making a deep working out of our market and purchaser persona
  • Invent explain material that resonate with our customer and fuels growth

Model insights from customer interactions and translate those attend to product and present teams, be the explain of the shopper:

  • Hear to and synthesize customer recommendations on our messaging, capabilities, and present and lift those insights attend to our inside crew alongside with your recommendations for action
  • Conduct ongoing evaluation of our question gen files to originate customer insights
  • Translate product and present launches attend to the shopper in the most stress-free map


We strive to search out a extremely files-driven self starter who is involved to have serious capabilities in a in particular mercurial-paced group. That is a role the build you would possibly want to maybe well presumably gain your fingers soiled. We are a petite crew so that you're going to be desirous about every thing from approach to detailed execution and likewise you are going to work closely with both of the co-founders on a each day/weekly basis.

  • Launch to candidates who're in the Bay Design or some distance-off
  • Product marketing expertise at a mercurial-growth startup is a plus
  • Rigorous “generalist” expertise (4+ years minimal) at high tier organizations
  • Proven success working within a tight timeline and atmosphere priorities in a mercurial paced, dynamic atmosphere
  • Self-motivated, resourceful, outcomes driven
  • Deep empathy for the customers: ideally someone who feels passionately about reinventing retail and browsing from uncommon global designers.
  • Storytelling ability and unbelievable verbal and written communication abilities
  • Gay navigating ambiguity, relentless about riding readability, and in a location to retain more than one work streams no longer off beam in a in particular mercurial-intelligent atmosphere.
  • Insights-driven. Knowledgeable at leveraging utilization files, customer examine and market insights to book product pattern and power differentiated messaging.
  • Team player: in a location to work across a tall sequence of capabilities to book and enact disagreeable-functional projects, riding alignment at every step of the map from understanding to completion.


We are a 5-particular person crew working across SF, NYC, and India.

About the founders:

  • Sarina Siddhanti (CEO): MIT 2010, Bain 2010-2013, HBS class of 2015, GM of US P&L for fintech company Funding Circle thru IPO in 2018.*
  • Arian Agrawal (CPO): MIT 2010, Citigroup 2010-2012, Head of North American Ops and Platform at Homejoy, Head of Product at Fin*


Email us at [email protected] with your resume and an intro so we can connect!


You might be in a location to assemble a name on all tech decisions.

Plenty of jobs at Riya Collective

Be taught More

Website Designed & SEO done by KV TechMedia - Web Design Company Uttar Pradesh, India
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram